This Daraz rebranding story is a message for all the local businesses who are impressed by foreign digital and branding companies for no reason.Pakistan has good strategists and brand builders now. Bahir 5-8 laakh dollar ka rebrand karwane se ziada authentic aur original kaam yahan 2-4 laakh dollar main ho sakta hai..But no, Colonialism doesn’t allow their minds to pay even half the price to the local strategists. In fact, yahan tou bohat saaray kehte hain kisi tareeqay muft main kar dete hain jee ye kaam? Ham se Digital Marketing ka theka le lain Branding apne hisab se kuch b kar dain bass jee?
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